Advisory Board Member Profile
Mark John Smith
CEO & Founder
Areas of Expertise
Your Customers - Their Journey, Empathy & Storytelling, Ideation & Innovation
CREATIVE / INNOVATIVE / COMMUNICATIVE. Arts and Cultural Engagement Specialist - Education, New Audiences & Accessibility, 10+ Years Experience. Over 36,000,000 Participants Worldwide. Art as a shared, collaborative experience.
Born in Cambridge UK, currently living and working in NYC. Mark specializes in delivering uniquely curated and art directed media, social and design solutions. His strategies employ and leverage the creative capital in both product and brand while building stronger relationships, loyalty and desire through direct engagement and participation with the audience.
This is creative media as a work of art - a shared collective experience.
Mark's work exists in both public and private spaces, museums and galleries. His work is in the permanent collections of Art Below, London: the Beaney Museum, Canterbury; the British Broadcasting Corporation, London; the British Library, London; the International Olympic Committee, Lausanne; the London Organizing Committee of the Olympic Games, London; and the New York Public Library, New York.
Core competencies include: Cultural Engagement Innovation. Policy Creation and Implementation. Public and Cultural Planning / Delivery. Educational Strategic Development, Implementation and Evaluation. New Audiences / Development and Retention. Audience Outreach / Empowerment, Access Strategy, Implementation and Evaluation. Community Development. Participatory Immersive Experiences. Interdisciplinary Collaboration. Archive Augmentation. New Technologies. Creative Management. Client Relationship Management and Retention. B2B Communication. Grant / Proposal Lead Generation, Execution and Evaluation. Equality and Accessibility Advocacy.