Advisory Board Member Profile
Chief Design Officer, North America
Areas of Expertise
Graphic Design, branding.
Barry is the Chief Design Officer at DDB North America.
He has spent the first half of his career at design and branding firms and the second half bringing the design discipline to the advertising industry. The goal was simple, use design to help brands create visual languages that were unmistakable, with assets that work across a wider array of medium, and hopefully make them more human in the process.
He was a co-founder of Juniper Park (TBWA). During his ten year run, he helped grow that business from 5 to 165 people, winning over 450 awards in the process.
Previously Barry was a Partner at Grip Limited. Creative Director, Design at Gee Jeffery & Partners Advertising. He spent his formative years at Spencer Francey Peters, Ove Design and Bhandari & Co.
He has worked on projects for a wide range of clients including Miller Lite, Eos, Lululemon, Viva Transit , The Capital Group, CIBC, Quaker, Tropicana, Virgin Mobile and Honda among many others.